Risk
Organizations often take a narrow view of risk, believing that the greatest disruptions and surprises will come from within the boundaries of their industry or geography. But the most significant strategic challenges are equally likely to emerge from a larger ecosystem of forces — social, technological, economic, environmental, political — that are constantly creating change. Organizations that do not have a system in place to monitor these exogenous forces are especially vulnerable to surprise.
Drawing upon our scenario expertise, GBN can help you and your organization develop a broader, long-term view of the risk environment, enabling you to recognize risks and their potential implications as they are still emerging. Shifting from a reactive to proactive posture prepares you for disruptive threats and surprises while improving your capacity for scanning and learning. At the same time, we help you discover the growth opportunities that can be hidden among perceived threats and uncertainties. Specifically, GBN helps you:
- Initiate or deepen a cross-functional strategic conversation about risk and opportunity (e.g., encompassing finance, R&D, marketing, business units)
- Create a more informed, prioritized set of risks and contingencies, based on plausible scenarios for the future of your industry
- Audit how well your organization is poised to manage the risk portfolio across scenarios and identify options to improve its position and translate risk into growth
- Develop a scanning and monitoring plan, including the key data to track as indicators of an emerging scenario and its associated risks
- Design and facilitate the engagement of critical internal and external stakeholders to assess, test, and increase alignment regarding perceived risks and opportunities
- Design organizational communications tools and mechanisms to help educate and engage management across divisions and regions on emerging risks.
For more information on GBN's risk offerings, contact information at gbn dot com or click here.
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Reframing Risk—and Opportunity
The GBN approach to risk doesn’t begin with mitigation strategies against a pre-existing body of known risks.





