Peter Schwartz
Peter Schwartz is cofounder and chairman of GBN and a partner of the Monitor Group. An internationally renowned futurist and business strategist, Peter specializes in scenario planning, working with corporations, governments, and institutions to create alternative perspectives of the future and develop robust strategies for a changing and uncertain world. Prior to founding GBN, he served as head of scenario planning at Royal Dutch/Shell and then as director of the Strategic Environment Center at SRI International. Peter is also a venture partner of San Francisco-based Alta Partners, a member of the Council on Foreign Relations, and a member of the board of trustees of the Santa Fe Institute, the Long Now Foundation, and the World Affairs Council.
Peter is the author of Inevitable Surprises, (2003), a provocative look at the dynamic forces at play in the world today and their implications for business and society. His first book, The Art of the Long View,(1991), is considered a seminal publication on scenario planning and was recently voted the No. 1 futures book by the Association of Professional Futurists. He also co-authored The Long Boom, (1999), a vision for the world characterized by global openness, prosperity, and discovery; When Good Companies Do Bad Things, (1999), an examination of and argument for corporate social responsibility; and China's Futures, (2001), which describes very different scenarios for China. He publishes and lectures widely and served as a script consultant on the films "The Minority Report," "Deep Impact," "Sneakers," and "War Games." Peter received a B.S. in aeronautical engineering and astronautics from Rensselaer Polytechnic Institute.
Peter is the author of Inevitable Surprises, (2003), a provocative look at the dynamic forces at play in the world today and their implications for business and society. His first book, The Art of the Long View,(1991), is considered a seminal publication on scenario planning and was recently voted the No. 1 futures book by the Association of Professional Futurists. He also co-authored The Long Boom, (1999), a vision for the world characterized by global openness, prosperity, and discovery; When Good Companies Do Bad Things, (1999), an examination of and argument for corporate social responsibility; and China's Futures, (2001), which describes very different scenarios for China. He publishes and lectures widely and served as a script consultant on the films "The Minority Report," "Deep Impact," "Sneakers," and "War Games." Peter received a B.S. in aeronautical engineering and astronautics from Rensselaer Polytechnic Institute.





